Author John Bogle wants you to disregard the unnecessary complexities of the financial services industry. You’ll find a common theme in the book of simplicity and basic math. The importance of asset allocation and how to do it.Why the future will have subdued returns.Why you can’t trust past performance and 5-star fund ratings.While all the claims in the book lead back to the mighty index fund, the book will teach you much more. Throughout the chapters, he will walk you through how financial markets work and show you why the index fund is the best investment option to guarantee you get your fair share of market returns. He wrote this book with hopes to change the way you think about investing. Bogle is also the father of the index fund. He is a successful investor, businessman, and philanthropist that founded The Vanguard Group. The Little Book of Common Sense Investing is authored by the legendary John C. His career includes a laundry list of achievements and recognition. Bogle is a legend that founded The Vanguard Group and is credited with creating the first index fund in the 1970s. Sub-title: The Only Way to Guarantee Your Fair Share of Stock Market Returns. Title: The Little Book of Common Sense Investing.
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